Market Analysis Adoption

Industry Outlook

  • Crypto adoption: Top markets include India and North America [2][24].

  • DeFi: TVL ≈ $160–170B; monthly DEX volumes in hundreds of billions [7][18][25].

  • Social & creators: Over 5B users; creator economy ~$480B by 2027 [1][6].

Key industry figures at a glance:

  • DeFi TVL: ≈ $160–170B

  • DEX monthly volumes: hundreds of billions

  • Creator economy projection: ~$480B by 2027

  • Global social/creator audience: 5B+ users

Target Segments

1

Crypto-native users

  • DeFi traders, investors.

2

Creators

  • Analysts, educators, influencers.

3

Emerging markets

  • Mobile-first regions [2].

Go-to-Market

  • Education onboarding via FOMO Academy.

  • Referral loops in V Social.

  • Liquidity partnerships for DEX & bridge.

  • KOL campaigns with performance attribution.

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